SSL si optimizarea titlurilor pentru SEO

Cu SSL sau fara SSL.

Incepand cu anul 2014, Google a anuntat ca vor da un ranking (desi minor) in plus site-urilor de tip HTTPS/SSL si din aceasta cauza, foarte multe site-uri au inceput deja sa faca schimbarea spre SSL.

Ar putea fi o idee buna si pentru tine, sa faci acest lucru cu site-ul tau. Cel mai bun SEO, numai pe DanBradu.com!

Optimizarea titlurilor pentru SEO.

Titlul si continutul title-tag-ului paginii tale ( tag) este unul dintre factorii cei mai importanti pentru ranking in rezultatele la cautare.<span id="more-635"></span></p> <p>Nu numai ca acesta va fi titlul in sine al paginii sau al ferestrei de browser, dar acesta va constitui si prima linie pe care utilizatorii o vor putea vedea in rezultatele din search engine, linie urmata de cate URL si snippet.</p> <p>Pe multe bloguri, titlul pentru postarile pe blog sunt inca “Blog Title>>Blog Archive>>Keyword rich post title” sau “Blog title>>Keyword rich post title”. Pentru ca blogul tau pe platforma WordPress sa poata obtine traficul pe care il merita, aceste forme ar trebui luate in considerare ca o “second option”, ca o a doua optiune posibila, din 2 motive:</p> <p>• Motoarele de cautare acorda o importanta deosebita primelor cuvinte, in concluzie daca cuvintele tale cheie sunt in apropierea titlului, cu siguranta vei avea un ranking bun.<br /> • Rezultatele la cautare ale utilizatorilor afiseaza primele cuvinte intotdeauna. Daca cuvintele tale cheie sunt la inceputul listing-ului, probabil ca pagina ta va fi una dintre primele pe care se va executa click.</p> <p>Asta inseamna ca titlul ideal pentru acea pagina a plugin-ului pe WordPress.org ar trebui sa fie “Wordpress Seo by Yoast>Wordpress Plugins>Wordpress” in loc de ce este acum.<br /> Controlarea titlurilor cu Yoast Seo Plugin.</p> <p>Iti poti controla titlurile SEO cu pluginul tau Yoast. Exista 2 parti ale acestui plugin ce pot executa acest control. In primul rand, imediat ce ai instalat si ai activat plugin-ul, vei primi o sectiune dedicata SEO in panel-ul de admin.</p> <p>Navigheaza in meniul SEO->Titles & Metas si vei vedea cateva tab-uri pentru diferite tipuri de pagini, din website-ul tau. Pentru fiecare tip de post poti seta un asa numit “title template” (precum si template-uri de meta description).</p> <p>Exista o gama de variabile pe care le poti folosi in titluri si meta description, toate sunt listate si explicate in tab-ul “help” in partea din dreapta-sus a paginii. Asigura-te ca ai verificat daca un anumit template functioneaza si de exemplu, nu ai primit doar un duplicat de titlu al site-ului.<br /> Daca acesta este cazul, probabil ca va trebui sa activezi checkmark-ul “force rewrite” de pe aceeasi pagina.</p> <p>Exista si alte optiuni “cool”, de exempu poti folosi: %%cf_<custom field name>%% pentru un camp customizat, cunoscut si ca “post meta value” sau user meta value. In anumite cazuri particulare, se poate seta rolul unui user intr-o anumita companie, de exemplu.</p> <p><strong>Pentru titluri, urmatoarele aspecte sunt foarte importante:</strong><br /> • Acestea ar trebui sa contina numele brand-ului tau, preferabil la sfarsit, in asa fel incat utilizatorii sa te recunoasca la cautarile consecutive.<br /> • Titlurile ar trebui sa contina cuvantul cheie considerat a fi cel mai important de tine.<br /> • Restul titlului ar trebui sa atraga clientii, pentru ca acestia sa fie tentati sa dea click.</p> <p><center><iframe loading="lazy" src="https://www.youtube.com/embed/mni-MF1KM-o" width="520" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></center></p> </div> </div> </div> </article> <div class="pk-share-buttons-wrap pk-share-buttons-layout-simple pk-share-buttons-scheme-default pk-share-buttons-has-counts pk-share-buttons-has-total-counts pk-share-buttons-after-post pk-share-buttons-mode-php pk-share-buttons-mode-rest" 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